Purbasha Website - Now buy Handicrafts Online
Rural Bazaar', a prototype for e-commerce in rural areas was conceptualised by the RDIS Division of NIC a few months back (refer Informatics January, 2000 issue for details), in order to showcase the products produced by the rural artisans of India. The prototype was demonstrated as an example for State NIC Units to follow and the NIC-Tripura Unit took the lead recently, with the launch of an e-commerce website (http://purbasha.nic.in), not only showcasing but also selling online, the beautiful handicrafts made by the local artisans of Tripura.
The Purbasha website has been developed by the NIC Tripura State Unit in collaboration with the Handloom and Handicraft Board, Govt of Tripura for the Directorate of Handloom, Handicrafts and Sericulture. The website aesthetically displays the product range, comprising the colourful and intricately crafted cane and bamboo products as well as the exquisite fabrics made by the silk weavers of the State.
The website provides valuable information on all the products, including a photograph, the product description, the size, the price and the purpose for which it is meant. An in-built calculator even adds up the total price of the various products selected in the shopping cart and displays the amount in Rupees as well as US Dollars.
The launch of Purbasha website is a bold step forward in the right direction towards providing national and international exposure to rural artisans of Tripura and also enhancing their livelihood through additional income.
The website was launched at a special function at Industries and Trade Fair in Agartala recently by Sh. Pabitra Kar, Minister for Industries, Commerce and IT, Government of Tripura.
The Purbasha Website getting launched at Tripura